Film lovers in the capital can now take part in the world's first fully interactive movie experience.
Late Shift is a feature which allows audiences to choose the fate of onscreen characters using an app.
Shot in London, with seven alternative endings, the storyline features around 180 different choices.
The unique format is being hailed as a pioneering step in the world of cinema.
Late Shift will be available for download at app stores from 10 March and will also be screened in selected cinemas.