London charity urges people to shop more conscientiously this Christmas

Sorry, no compatible source and playback technology were found for this video. Try using another browser like Chrome or download the latest Adobe Flash Player.

Sorry, video is not available for your device…

London charity urges people to shop more conscientiously this Christmas

New figures show that of those of us who celebrate Christmas, nearly 60% will recieve at least one unwanted gift.

The international development charity Send a Cow are looking to change that by encouraging people to shop more conscientiously.

Shoppers can buy life-changing virtual gifts such as tools and beehives to help build communities in Africa.

The CEO of the charity Paul Stuart spoke to London Live. 

More in News

Sexual abuse victim Ione Wells on how she found hope again

While her own attacker reflects on his actions – Ms Wells hosts workshops in schools and colleges to talk to young people about consent

Lord Leach: Only 'big picture' reform will keep Britain in the EU

Through his think-tank Open Europe, Lord Leach is at the heart of the referendum debate, consulted by both camps. He explains to Margareta Pagano...

Ex-Autonomy chiefs say HP was warned over revenue growth

A due diligence report  for HP mentioned accounting differences