Now for many this is the point where we crumble on things like Dry January and our New Year resolutions, particularly those who made a diet choice.
If you're still going, well done. However spare a thought for those who've committed to keeping to the plan for an entire year.
One person hoping to go the distance with veganism is Strictly champion Jay McGuiness , we asked him two weeks in, what he's missing the most.
Rip It Up opens at the Garrick Theatre from the 7th of February and runs until June.