80s pop legend Sinitta launches nationwide competition to find the new voice

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80s pop legend Sinitta launches nationwide competition to find the new voice
9th March 2016

80s pop legend Sinitta is fronting a nationwide competition to find the new voice of retro chocolate biscuit bar Trio.

Trio hit headlines earlier this year after McVitie’s announced its return to shelves for a limited period. To celebrate its return, the biscuit maker and Sinitta are on the lookout for the new voice of Trio, to help breathe life in to its famous jingle.

The winner will receive naturally receive a trio of prizes – £3,000 prize money, an all-expenses-paid recording day to lay down their version of the song, and a spot on national radio station, Capital FM, where their winning entry will be played to the nation.

Spot prizes are also going to be given away on social media throughout the competition.

Budding vocalists simply have to film themselves singing the theme tune, and then post their entry on McVitie's social media channels. The competition, open to all UK residents aged 18 or over, will run until May 30.

Sinitta said: "As soon as I heard that Trio was coming back I started singing the jingle, and I was so pleased when McVitie’s asked me to get involved with the search. The new voice of Trio needs to be bold, creative and – above all – fun!

"I can’t wait to see the entries start to come through, and I’m already excited about crowning our winner – sing it loud Great Britain!"

McVitie’s announced the relaunch of Trio in February of this year after a 13-year absence.

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