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Scan, Swipe, Swap: Will a new app help cut obesity?

Families will be given support to help improve the diets of their children through a new campaign as the new statistics reveal the number of parents giving unhealthy snacks to their children has increased during the pandemic.

The multimedia Better Health campaign has been launched today to encourage families to eat better and includes a new ‘scan, swipe and swap’ feature for the NHS Food Scanner App, which provides a simple solution to help families maintain a healthier diet.

The campaign follows a record rise in obesity amongst children since the start of the pandemic, with latest data highlighting that one in four (27.7%) children of reception school age are overweight or obese; this rises to 4 in 10 (40.9%) in Year 6 (ages 10-11).  Evidence shows that families purchased food more during lockdowns and this remained above normal levels even once lockdowns ended.

Dietician, Dr Linia Patel has been explaining more.

 

Tanya Francis 10th January 2022

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