Museum of Brands starting new initiative to help people with dementia

Starting in September, an initiative used to spark memories in people living with dementia is being expanded.

The Museum of Brands based in Notting Hill will use familiar products, sounds and scents from the past to trigger responses and ideas during creative sessions.

The museum will now cover thousands more Londoners as part of its Living Brands programme thanks to an extra £120,000 in funding from The City Bridge Trust.

Henry has been speaking to the project manager.


Henry Thomas-Aldridge 28th July 2021

TagNews, LocationKensington and Chelsea

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